Nothing Launches First Glow In The Dark, Co-Created Smartphone
Author: Mark Haddon | Friday 1st November 2024
Nothing has introduced a groundbreaking glow-in-the-dark smartphone, the Phone (2a) Plus Community Edition, created in collaboration with its community. After six months and over 900 entries, four community winners helped bring this unique design to life. The phosphorescent green glow of the device is achieved through eco-friendly materials requiring no power, making it an eye-catching innovation.
Beyond the hardware, the winning contributors designed custom wallpapers, minimalist packaging, and a marketing campaign themed “Find your light. Capture your light.” Available in limited quantities, the Phone (2a) Plus Community Edition will be released on November 12 via nothing.tech and select retail partners at £399 / €449 / ₹29,999 / ¥55,800, with an exclusive launch at the Nothing Store Soho in London on November 16.